How often do you read internal emails, reports, websites or other that have multiple typos, poor grammar, wrong punctuation and foggy syntax? If the answer is anywhere from 1-too many you’re losing money. You may not know it, but the money’s either sitting on the table or in someone else’s pocket.
Stop! Stop thinking few readers care about poor writing skills. Stop glancing over your documents and saying to yourself, “No one will catch or care about that.” Stop pressing the “send” button before you proof: have someone else read what you’ve written if it’s an important document. Four eyes and two minds are better than two eyes and one mind!
When you want to increase profits; therefore, your bottom line, take the time to refresh your writing basics. I was reading a client’s website and decided to help make editorial recommendations, and then I thought, they could use their own writing style guide. We talked about the top 10 grammar mistakes that either someone questioned, or someone caught more than two or three times. Now they have a short three-page document that everyone can scan when s/he questions the punctuation placement, the syntax or the grammar.
What are the mistakes you continually see in co-worker’s, employees, upper management, or staff documents? Start building a list, look up the correct usage and write the information down; share it with your department, at a staff meeting, a Board meeting or just for you. Build on it.
If you need a workshop that benefits everyone and can bring about more concrete information, plus more powerful writing, I will help you. The tools, tips, techniques and tactics in my workshops can be implemented immediately. Yes, it takes more than a few hours to ingrain the tools into your team’s heads, and they’ll start with one tool, move to another, then another, and so forth. Begin to see the difference. Begin to be more productive. Begin to see your prospect’s positive response; therefore, profitability rise. (This is not a guarantee, mind you, but it is an incentive!)
My workshops are high energy, interactive, open and rewarding. (That’s a guarantee.)
Do you want to keep losing money? I didn’t think so. The time is now to begin the new year with some refresher writing tools. Be good to your profitability and productivity.
If you’d like my laminated four-page grammar “Quick Tools and Tips,” or my “Word Worries, Quick Tools and Tips,” email me: Dee@DeeDukehart.com and I’ll send one or both to you, free.
Here’s to making money and making a positive impression.